SEO Agency Singapore Pte Ltd (UEN 202633637R)

The Singapore SEO agency that builds the website your rankings need

10 years
of SEO experience
S$49m+
cumulative revenue generated
149+
clients served
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Most agencies bolt SEO onto a site someone else built. We build the site and the SEO together.

So the experience and expertise you already have finally shows up on Google — and in front of buyers. One team owns the website and the rankings, and the two pull in the same direction.

By building the site for you, it is 100% fully and thoroughly optimised from the get-go to be completely aligned with Google’s indexing system — E-E-A-T, headers, meta descriptions, H1 optimisation, authority communication and more. This optimisation is what allows you to rank on page 1.

  • 01 — Experience10+

    years ranking businesses in Singapore, hands-on.

  • 02 — Revenue generatedS$49m+

    in cumulative revenue generated through search.

  • 03 — Positions#1–#3

    for competitive commercial keywords, shown live below.

  • 04 — Founder-run1

    practitioner behind every engagement — an NTU Honours graduate.

SEO, in plain terms

How ranking on Google actually works.

When someone searches for what you sell, Google ranks every page it knows against that search — scoring relevance, authority and demonstrated experience. SEO is the work of making your site the page Google trusts most for those searches. Nearly all clicks go to page 1, so that is the whole game: earn the position, and buyers find you instead of your competitor.

Proof, not promises

Real Singapore businesses.
Real first-page rankings.

These are companies the founder ranked — some his own, with his own money on the line — before selling SEO to anyone. The number is where they landed.

  1. Rank#2

    From #19 → #2 · diesel supplier singapore

    Fuelinc — diesel supplier

    We built the keyword set and the backlinks and moved a Singapore diesel supplier from the second page to the top of the results — with enquiries from Singtel and BCA, and over S$8 million in revenue generated.

    Read the case study
  2. #3

    Ranked #3 · water truck singapore

    JXC Pte Ltd — water truck

    A high-intent commercial keyword taken to the top of page one — over S$15 million in revenue generated from organic search.

    Read the case study
  3. #1

    Ranked #1 · claw-machine company

    Claw-machine business — later acquired

    Ranked #1 and drew enquiries from The Learning Lab and Popular, among many others — visibility that contributed to the company being acquired.

    Read the case study
  4. #3

    Ranked #3 · arowana singapore

    Imperial Arowana

    A specialist, competitive niche taken to the front page of Google for its core term through on-page and technical SEO.

    Read the case study

What that looks like on Google

Not a graph in a report — a position on the page your buyers are already searching. This is the live Fuelinc result, the keyword we took from #19 to #2, sitting exactly where we said it does.

How we did it →
A live Google search for diesel supplier singapore, with the Fuelinc result in position two highlighted by an orange box
A real Google search for “diesel supplier singapore”, checked 27 July 2026 — the orange box is ours. Tap it to open full size.

Why we exist

You already have the expertise. Your website just isn’t communicating it.

Most Singapore businesses we meet are genuinely good at what they do — years of experience, real expertise, customers who would vouch for them. And almost none of it reaches Google.

Google’s E-E-A-T signals — experience, expertise, authoritativeness and trust — reward what a page demonstrates, not what happens to be true. The expertise is already there. The communication layer is what’s missing.

That is the whole job: making the experience you already have visible — to the algorithm, and to the buyer reading the page. It is also why we would rather build the website with the SEO from the start than bolt it onto someone else’s.

How we think about E-E-A-T

What we do

SEO — and the website underneath it

Technical SEO — an office desk above the Singapore skyline Content — a laptop showing search analytics beside printed keyword research Authority — two people reviewing printed wireframes and charts The website itself — a bright studio loft workspace
An office desk above the Singapore skyline

Technical SEO

Architecture, page speed, internal links, structured data — whatever is blocking rankings gets documented, prioritised by impact, and fixed.

A laptop showing search analytics beside printed keyword research

Content that proves expertise

Service pages a buyer trusts, and answers to the questions your customers actually type into Google.

Two people reviewing printed wireframes and charts

Authority & local signals

Links from relevant Singapore sources, consistent citations, a Google Business Profile that actually works.

A bright studio loft workspace

The website itself

The site and the SEO built together — optimised from the first wireframe, not retrofitted.

Every service, in detail SEO services in Singapore

The journey

What happens when you work with us

One sequence, ten stations — the same order every engagement, no shortcuts and no “secret sauce”. You always know which station you are at, what shipped, and what it moved.

Initial audit

The comprehensive audit first — your site, your current strategy, your history.

Market insights

Who ranks in your market, with what, and why — read before we spend a cent.

Keyword research

Every keyword that pays you, uncovered and mapped to a page that can win it.

New website — or optimise your existing one

We will create a new website for you, built with the SEO inside — or take the site you already have and rebuild its foundations properly.

Technical SEO

Crawlability, speed, schema, Core Web Vitals — the stable foundation.

On-page SEO

Titles, meta data, architecture, internal links — proven work, page by page.

E-E-A-T content

Topical authority built with pages that tick Google’s E-E-A-T checklist.

Backlink building

Trust and authority from high-quality backlinks on reputable websites.

Reporting

Growth measured by numbers, revenue and rankings — transparent monthly reports.

Persist and compound

Rank higher each month — every month starts from strength, not from zero.

How it works

One system — from the website up

No mystery retainer. The same sequence runs every engagement, and at every step you can see what shipped and what it moved.

  1. Audit & keyword map

    We crawl your site page by page and map every keyword that pays you to the page that should win it. Whatever is blocking rankings — structure, speed, thin pages, missing schema — gets documented, prioritised by impact, and turned into a plan you approve before anything ships.

  2. Fix the website itself

    The step most agencies skip, because they didn’t build your site. We did — or we will. Architecture, page speed, internal links, structured data: the foundations get rebuilt properly instead of patched around. This is our whole difference →

  3. Content that proves expertise

    Google’s E-E-A-T signals reward what a page demonstrates, not what happens to be true. We write pages that show your experience — service pages a buyer trusts, and answers to the questions your customers actually type.

  4. Authority & local signals

    Links from relevant Singapore sources, consistent citations, a Google Business Profile that actually works. The off-page signals that make everything on the page count for more.

  5. Rank, measure, compound

    Positions tracked, enquiries traced back to search. What works gets doubled down on; the next keyword cluster starts from strength instead of from zero.

What the first months look like

Months 1–2 · Foundations

  • Full audit done, critical fixes live
  • Keyword map approved by you
  • Site structure and speed sorted

Months 3–4 · Traction

  • Content shipping to plan
  • Links and citations building
  • Striking-distance keywords moving

Months 5–6 · Compounding

  • Priority keywords contesting page one
  • Enquiries you can trace to search
  • The plan widens from strength

Every market moves at its own speed — this is the shape of a typical engagement, not a promised schedule.

Answer engines

Visible everywhere your customers search

Buyers now ask Google’s AI Overviews, ChatGPT and Perplexity as often as they scan results — and the brands those answers recommend share the same six signals. Every one is standard work inside our engagements, never a separate “GEO” add-on.

  • Third-party signal

    Authoritative list mentions

    Engines lift recommendations straight from third-party category lists and roundups — so we work on getting you into the right ones.

  • Third-party signal

    Awards & accreditation

    Industry awards, certifications and memberships give an engine verifiable proof it can attach to your entity.

  • Owned signal

    Named case studies

    Documented customer stories with real outcomes read as authority — engines favour claims they can trace, which is why ours carry names and numbers.

  • Third-party signal

    Customer reviews

    Volume and sentiment on the platforms engines read — Google reviews, forums, community threads — feed how models describe you.

  • Third-party signal

    Databases & directories

    Models lean on structured third-party databases; consistent NAP citations decide whether you exist to them at all.

  • Owned signal

    Structure engines can quote

    Concise passages, clean headings and schema markup — answers an engine can extract whole and attribute back to you.

How we optimise for AI search — the full method, on the services page.

Our approach

What we do for you

We make a website for you — on your existing domain — so it has full and thorough SEO from the get-go. Highly recommended. If you would rather not redo your site, we can work with the one you have as well.

The usual way
  • A site is built for looks, then handed to an SEO agency months later.
  • Keywords, structure and speed get retrofitted around decisions already made.
  • Two vendors point fingers, and the rankings never really move.
The way we do it
  • Architecture, content, schema and speed optimised from the first wireframe.
  • Every page built to target a keyword and to demonstrate real expertise.
  • One team owns the site and the rankings, so the two pull together.
Charlie Tan, founder of SEO Agency Singapore

Who runs it

Charlie Tan

Founder — a practitioner, not an account manager

“I ranked my own companies first — with my own money on the line — before I ever sold SEO to anyone.”
  • Owned multiple businesses with over a million dollars in revenue
  • NTU Honours Graduate · minor in Entrepreneurship · two-time Dean’s List
  • Deeply studied digital-marketing technicalities in school and outside it — and, most importantly, applied them in real practice to generate millions in revenue, for himself and for others
  • Over a decade of hands-on SEO and digital-marketing experience
More about the founder
The Singapore central business district skyline seen across Marina Bay

Packages

Three ways to work together

Monthly programmes with a three-month minimum commitment — priced so the work always ties back to rankings and revenue. Singapore is the only market we work in.

Page 1 within 90 days — or we work for free until you get there. On Growth and Dominate.

Starter

S$1,000/mo

Foundations — technical fixes, your core pages and the first keyword targets.

Growth · Most chosen

S$3,000/mo

The full programme — content, links, local and ongoing optimisation.

Dominate

S$5,000/mo

Aggressive, multi-front SEO for markets where page one is the whole game.

Photo: CEphoto, Uwe Aranas · CC BY-SA

Questions

SEO in Singapore, answered.

Straight answers from the founder — costs, timelines and what actually moves rankings. Anything else, ask on WhatsApp.

Our SEO packages run from S$1,000 to S$5,000 a month, depending on how competitive your market is and how quickly you want to move. Every plan ties the work back to rankings and revenue, so you can start focused and scale up.

SEO is a medium-term investment. Most businesses start seeing meaningful movement within a few months, and results compound the longer the work runs. We report on rankings and organic traffic throughout, so you always know where things stand.

Yes — that is our difference. We build the website with the SEO baked in from day one: architecture, speed, schema and content optimised together, rather than bolting SEO onto a site someone else designed.

Any business that buyers search for. We have ranked a diesel supplier, a commercial water-truck operator and a claw-machine company at the top of competitive Singapore searches — B2B, local services and beyond.

Message us on WhatsApp for a free SEO audit. We will look at where you rank now, what is holding you back and what the opportunity looks like — no obligation, straight from the founder.

Your competitors are already ranking. Let’s change that.

A free SEO audit from the founder — where you rank now, what is holding you back, and what the opportunity looks like. No obligation.

No obligation · founder-direct · Singapore-based

An office desk above the Singapore skyline